Amsterdam

30 Nov–01 Dec 2026

Amsterdam

Raising the Bar: From Compromise to Credibility, the Next Era of No & Low Alcohol Wine
Masterclasse

Raising the Bar: From Compromise to Credibility, the Next Era of No & Low Alcohol Wine

The Academy Room
Tuesday, Nov 25, 2025
2:30 PM - 3:45 PM | Europe/Amsterdam

Masterclasse

English
About
First come, first seated

The No & Low-Alcohol wine segment is maturing fast, evolving from being seen as a compromise to becoming a dynamic, innovative, and premium part of the global wine landscape. This round-table brings together key figures from the European Commission, winemaking, technology, and trade to explore how regulation, science, and craftsmanship are shaping the next chapter.

Topics include:
  • Regulation & Labelling: The latest EU and UK definitions, the European Commission’s new proposal, and how terminology and additives influence labelling and consumer perception.
  • Quality & Winemaking: Achieving balance, typicity, and consistency in No & Low wines through innovation, from dealcoholisation systems to yeast strain selection and clean-label formulation.
  • Consumer Behavior: Evolving drinking occasions, the rise of moderation, and how No, Low, and Mid-Strength wines are reshaping shelves and on-trade lists worldwide.

Panelists:
  • Alfonso Gutiérrez Teira – European Commission, DG AGRI
  • Ray O’Connor MW – Master of Wine, producer of low-alcohol wines Cristian Nett – 5th Generation, Weingut Nett (Germany) – pioneers of 0% range
  • Pedro García – Managing Director, Solos Technologies

Moderator:
  • Irem Eren DipWSET – No & Low Alcohol Specialist & Consultant
Join us for a candid conversation about the balance between regulation and creativity, and how raising the bar on quality and transparency will define the future of No & Low-Alcohol wines.

Featured exhibitors

Speakers

Irem EREN

No Alcohol Wine ExpertIrem Eren Consulting

Pedro GARCIA

Managing DirectorSolos Technology

Alfonso GUTIERREZ TEIRA

Directorate-General for Agriculture and Rural Development​European Commission

Robert JOSEPH

ConsultantThe Wine Thinker

Ray O'CONNOR MW

DirectorAtelier Wines